Marketing
Manager, CRM Propositions & Campaigns (FTC)
Opportunity summary
Job DescriptionJoin us in shaping top-tier CRM Propositions, offerings & campaigns globally at the LEGO Group!Join us for an exciting 8-month fixed-term contract as “Manager, CRM Proposition and Campaigns” within the broader Membership & Personalisation team.Bring your passion for Membership & Personalisation to build direct and long lasting relationships with consumers and shoppers and help us inspire more builders of tomorrow!Please note: This role is an 8-month cover role located in our Copenhagen HUB. No relocation assistance is offered. Core ResponsibilitiesCo-own the planning and delivery of CRM campaigns and member propositions for LEGO® Insiders, ensuring activities are commercially impactful, customer-centric, and aligned with global business priorities.Drive the planning and activation of CRM campaigns for LEGO® Insiders, translating commercial priorities, member propositions, and global strategies into engaging customer experiences and measurable business outcomes.Lead cross-functional collaboration across Membership & Personalisation, Commercial, Marketing, and CRM team to ensure campaign plans and member offerings are aligned with business objective1 …
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