Marketing Manager, LEGO Botanicals

Opportunity summary

Employment type: FULLTIME. Management LevelManagerJob ID: 0000035258CategorySales, Marketing & Product ManagementLocationBillund, DenmarkJob DescriptionJoin LEGO Botanicals to drive impactful marketing campaigns and expand our brand's reach. Collaborate with teams to enhance our adult consumer base and transform LEGO from kids' toys to elegant home displays. We seek a creative and analytical marketer with strong communication skills.Core ResponsibilitiesDrive marketing campaign development from brief development through to execution and results tracking, working collaboratively with various stakeholders and working teams- LEGO Agency, Markets, branded Retail, and communication channel teams.Support the portfolio/product development process by collating and providing relevant data and insights on consumers and commercial performance, and leading research streams for the franchise.Drive the selling-in process, highlighting the key strengths and benefits of the portfolio and marketing plan, to support the needs of markets’ customer development teams.Partner with the Cross Franchise Marketing team on the implementation and continued optimization of the franchise VI/1 …

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