CRM & Marketing Automation Specialist

Opportunity summary

Ready to shape Fertin Pharma’s digital customer journey? We’re looking for a hands-on B2B CRM & Marketing Automation Specialist to help turn prospects into qualified business opportunities through data-driven marketing. You will take ownership of our HubSpot CRM and marketing automation activities, building and optimizing customer journeys, lead nurturing programs, segmentation, lead scoring, reporting, and CRM processes. Working closely with Sales and Business Development, you will help ensure strong lead management, highquality data, and efficient workflows that support commercial growth. You will also be responsible for Fertin Pharma’s social media activities, with a particular focus on LinkedIn, including content planning, publishing, and paid campaigns that drive engagement, lead generation, and brand visibility. As part of the Global Marketing team, you will report directly to the Global Marketing Manager. You’ll join a small, hands-on team where initiative, collaboration, and flexibility are essential, and where you’ll have a real opportunity to shape how marketing supports Fertin Pharma’s future growth. Key responsibilities: • Own and develop our HubSpot CRM platform • Build and optimize marketing automation workflows and customer journeys • Plan and execute email marketing campaigns and newsletters • Manage Fertin Pharma’s LinkedIn activities, both organic and paid1 …

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